Manifesto of Ideas for our Future Society in the 21st century

Probably42 seeks to encourage the development of new ideas, but society is so interconnected these days that initiatives in one quarter have repercussions in another and there often needs to be a coordinated approach. We feed ideas from Probably 42 into a ‘Manifesto of Ideas for our Future Society in the 21st Century’ which is a consolidated view of the best ideas.

You will find there is already a well developed ‘strawman’ manifesto of over 100 ideas as a starting point for discussion and comment.

You can read a short summary of this in the Ideas section at /documents/2/56/ideas-manifesto-short-summary

or read the full manifesto at


We would welcome your input. Feel free to pass either version on to others.

To keep it well focused, it concentrates on a ‘Top 10 Transformative Strategies to improve society with a number of proposals behind each. An underlying set of Shared Values and Principles provides a backdrop for all decision making.

Just to give you a flavour, we've summarised the Top 50 Ideas as one-liners below. 


Probably42 Transformative Ideas


  1. Accelerating Innovation and ensuring it contributes positively
  • Create an Innovation Infrastructure to accelerate deployment of new solutions
  • Introduce an Artificial Intelligence (and pervasive technologies) ‘Productivity Contribution’
  • Engender a National Obsession with Productivity


  1. Updating the practice of Democracy and Government for the 21st century
  • Enable Advisory Digital voting
  • Introduce Majority Preferential Voting: Guaranteed Majorities and better representation
  • Replace half the House of Lords with a new ‘Long-term chamber’
  • Define Governing for all Measures and manage them alongside GDP
  • Create a National Fund & National Dividend payment
  • Extend MP Diversity with respect to technology and business understanding
  • Introduce a Digital Ideas System to input ideas to Government rather than just give views
  • Build a Retiree Foundation to harness retirees’ capabilities for the benefit of society


  1. Requiring the media to inform and educate in a more balanced way
  • Extend the reach and role of IMPRESS to all publishers on and off the web and to broadcast media
  • Reclassify social media and other platforms as 'intermediary publishers'
  • Extend the role of IMPRESS to be an independent ‘trust rating’ body
  • Insist on mandatory source and status labelling of all output
  • Drive development of digital analysis tools based on AI to identify misleading outputs


  1. Re-balancing the role and responsibilities of business in a 21st century society
  • Implement Meritocratic Capitalism and 7 underlying principles
  • Ensure that tax paid in the UK by an organisation is commensurate with business done in the UK
  • Mandate organisations take legal responsibility for negative consequences of products & services
  • Incentivise Organisations to make moral decisions not just to rely on the letter of the law
  • Enable Social Enterprise Foundations for successful entrepreneurs to ‘give something back’


  1. Re-thinking national housing and land
  • Introduce a universal rental/part purchase model option for all homes
  • Reduce investment returns on ownership of multiple residential properties and on land
  • Offer substantial incentives for rapid growth of building automation technologies
  • Create a small number of garden towns and cities with hi-tech infrastructure
  • Create an independent National Housing Body to manage housing long term


  1. Creating a national population and land usage plan
  • Determine how full we are based on competing land usage requirements
  • Manage Population Growth accordingly
  • Look at imaginative ways of increasing our access to land


  1. Creating a 21st Century NHS
  • Prioritise and deploy Transformative Science and Technology to improve quality and reduce costs
  • Introduce a parallel preventative medicine NHS
  • Advance building automation technologies
  • Re-set and ring-fence National Insurance


  1. Making the Elderly Social Care System functional and affordable
  • Encourage and regulate the market in ‘Digital Health Products and Services’
  • Apply technology and robotics within residential care homes and nursing homes
  • Encourage an ‘Independence technology’ market to extend the ability to remain in one’s home
  • Enable AI triage diagnosis and allow staff and doctors to monitor health and consult remotely
  • Mobilise the retired population to develop health and fitness initiatives
  • Harness the community spirit generated by the covid-19 pandemic
  • Automate construction of standardised layout, modular Care Homes off site
  • Encourage construction and marketing of sheltered accommodation and retirement villages


  1. Taming the internet
  • Mandate organisation take legal responsibility for any negative consequences of their services
  • Target digital threats using technology to turn the situation round on criminals
  • Introduce virtual identity cards


  1. Underpinning ‘Education for Life’ with Technology
  • Introduce a Success in Life curriculum
  • Give the BBC and OU a role in developing a national online education curriculum
  • Make education access throughout life the norm
  • Prioritise STEM subjects. Give grants for skills shortage subjects
  • Set up a National Careers Online Service
  • Introduce a work preparation and job service run by employer organisations