Manifesto of Ideas

Probably42 seeks to encourage the development of new ideas, but society is so interconnected these days that initiatives in one quarter have repercussions in another and there often needs to be a coordinated approach. We feed ideas from Probably42 into a ‘Manifesto of Ideas’ which is a consolidated view of the best ideas. While the Manifesto covers many areas, Artificial Intelligence is becoming so pervasive that it is now a consideration behind every initiative and even the shape of our future society, hence its title: 


A Manifesto for Society in the Artificial Intelligence Future 


It is a summary document which is supported by a number of more detailed documents called Considered Proposals which are referenced within it. 

We would welcome your input on the Manifesto of Ideas or the Considered Proposals. Do feel free to pass them on to others.

To keep it well focused, the manifesto concentrates on a ‘Top 10 Transformative Strategies to improve society with a number of proposals behind each. An underlying set of Shared Values and Principles aimed at 'the good of all' which we call Principled Pragmatism, provides a backdrop for all decision making.

Just to give you a flavour, we've summarised the Top 50 Ideas as one-liners below. 


Probably42 Transformative Ideas


  1. Accelerating Innovation and Ensuring it Contributes Positively


Accelerating Innovation


  • Create an Innovation Eco-system to enable and accelerate deployment
  • Engender a National Obsession with Productivity
  • Put an extreme focus on Digital Security and Disaster Planning relating to Digital Infrastructure 

  • Tackle MP Diversity with respect to technology and business background


Ensuring it Contributes Positively


  • Establish a ‘National Productivity Fund’ and National Dividend
  • Introduce an Artificial Intelligence (and pervasive technologies) ‘Productivity Contribution’
  • Prioritise taxation of online companies commensurate with the business they do in the UK
  • Adopt the principle that AI must provide financially for the disruption and job loss it causes
  • Scenario plan now for both the AI Job Disruption and Tipping Point Scenarios
  • Incentivise organisations to re-skill people rather than make them redundant
  • Provide a reskilling infrastructure and job availability service via Govt./Industry/BBC/OU partnership
  • Establish a body responsible for creation of new jobs and managing unemployment as a result of AI
  • Change the status of the unemployed with Government taking ownership
  • Formalise a ‘National Contract for AI Deployment’ to ensure deployment for the good of all
  • Gradually reduce the working week while maintaining income levels
  • Create a new type of National Social Enterprise Company
  • Create a ‘Lifestyle Support Structure’
  • Set up a Retiree Foundation

  1. Updating the practice of Democracy and Government for the 21st century

  • Enable Advisory Digital Voting to improve democracy at a policy level
  • Introduce a Digital Ideas System to input ideas to Government rather than just give views
  • Introduce 'Majority Plus Voting' System: Guaranteed Majorities and Better Representation
  • Create a ‘Chamber of the Future’ focused on the long-term by replacing half the House of Lords
  • Establish associated long-term bodies and mechanisms
  • Define ‘Governing for all’ measures of wellbeing alongside GDP
  • Establish annual factual progress and ‘state of nation’ reporting so we have a better view of how Government is actually performing
  • Introduce more subject expertise into our governing systems
  • Establish a formal channel to and from organisations for developing ideas and opportunities and assisting in tackling issues
  • Develop and establish a written constitution which expires and is updated and renewed every 20 years
  • Incorporate ‘Spirit of the Law’ features across our legal, regulatory and contractual systems


  1. Addressing the intertwined excesses of adversarial politics and the media

  • Amend Parliamentary and Media standards and practice in regard to distortion of information and proscribe certain practices 
  • Codify the objectives of our democratic system and the role of the media in underpinning them for the public
  • Extend regulation of the media specifically in regard to accuracy and misinformation
  • Reclassify Social Media and other platforms as ‘Intermediate Publishers’
  • Extend the role of the regulator IMPRESS to be an independent ‘trust rating’ body
  • Drive development and take-up of digital analysis tools based on AI to identify misleading outputs


  1. Re-balancing the role and responsibilities of business in an AI Society

  • Implement 7 principles of Principled Capitalism to increase organisations contribution to society
  • Ensure that tax paid in the UK by an organisation is commensurate with the business done in the UK
  • Mandate organisations take responsibility for negative consequences of products & services
  • Enable Social Enterprise Foundations for successful entrepreneurs to ‘give something back’

  1. Re-thinking national housing and land

  • Establish a universal rental/part purchase model option for all homes
  • Reduce investment returns on ownership of multiple residential properties and on land
  • Offer substantial incentives for rapid growth of building automation technologies
  • Create Garden Towns and Cities with hi-tech infrastructure
  • Create an independent National Housing Body to manage housing long term
  • Require Councils to control property types/usage based on area needs, within a central framework

  1. Creating a national population and land usage plan

  • Determine how full we are based on competing land usage requirements
  • Develop National Plan and Manage Population Growth and land usage accordingly
  • Regulate Agriculture and Fisheries to achieve defined outcomes
  • Lead by example on Climate Change and the Environment


  1. Creating a 21st Century Health System exploiting transformative technology and AI to the full

  • Prioritise deployment of Transformative Science and Technology

  • Introduce a parallel preventative medicine NHS

  • Evolve a genuinely person-centric approach across an integrated NHS and Social Care sector

  • Stop looking at the NHS organisation through rose-tinted spectacles

  • Prioritise use of building automation technologies across NHS & Social Care to reduce costs

  • Re-set and ring-fence National Insurance so that it is no longer a general tax

  • Support the important initiatives of the APPG for Longevity

  • Set up a Retiree Foundation

  1. Making the Elderly Social Care System functional and affordable

  • Reduce the need for care, through a combination of ‘Preventative health and fitness initiatives’
  • Encourage an ‘Independence technology’ market to extend the ability to remain in one’s home
  • Apply technology and robotics within residential care homes and nursing homes
  • Encourage construction and marketing of sheltered accommodation and retirement villages

  1. Take a root cause approach to ‘Taming the Internet’ and to Law and Order

  • Change the Security v Liberty balance using technology to improve security of us all
  • Balance Organisation rights and responsibilities to ensure they plan for negative consequences
  • Change the basic standards of the internet to support visibility and traceability
  • Implement Virtual identity cards
  • Prioritise measuring and developing empathy in early years
  • Establish a national work pathway and associated liberty curtailments for offenders

  1. Underpinning ‘Education for Life’ with Technology

  • Provide an enhanced ‘Success in Life’ curriculum to prepare children for life
  • Update our education system to prepare the young for constant need for change and re-skilling
  • Transform Education with communication technologies, led by BBC and OU.
  • Make education access throughout life the norm to support future re-skilling needs
  • Prioritise STEM (Science, Technology, Engineering and Maths) Subjects
  • Develop a National Careers Online Guidance Service.
  • Develop a Work preparation and job service
  • Address the Gap in Education from Years 0-3
  • Improve the Management Practice of Education